For Him

About this collection

For Him is a focused selection of Devoted Creations' HIM range, the brand's tanning line formulated for men. It brings together six HIM formulas across two approaches to color. The bronzers, HIM Billionaire, HIM Jet, HIM Atlantic and HIM Energy, build deep, dark color, several using blue-hued, anti-orange tones for a natural brown finish rather than an orange one, with fast-absorbing, oil-absorbing bases and energizing ingredients like caffeine and guarana. The bronzer-free intensifiers, HIM Fit and HIM Surf, skip added color and instead use accelerators to push your own natural tan, in lightweight, non-greasy, cooling formulas designed to keep you comfortable and cut down on residue during a session. Across the line the emphasis is on quick absorption and a clean, non-greasy feel suited to men's skin. To choose, decide whether you want visible color now, in which case reach for one of the HIM bronzers, or a deeper version of your own tan with nothing to transfer or wash off, in which case choose HIM Fit or HIM Surf. For hydration and tattoo care between sessions, look to HIM Hydrate in the men's range.